A compatible mobile website is not only Important, it is mandatory!
Two-thirds of smartphone and tablet users say a mobile-friendly site makes them more likely to buy a company’s product or service, and 74% say they’re more likely to return to the site later. “Mobile is creating massive opportunity,” says Jason Spero, head of Google’s global mobile sales and strategy.
61% say that if they don’t find what they’re looking for (probably within about five to seven seconds), they’ll click away to another site. Half say that even if they like a business, they’ll use its site less often if it doesn’t work well on their smartphone or tablet. “This is a wakeup call,” says Spero. “You will loose customers at the moments that matter” without a site specifically made for mobile devices.
72% of users say a mobile-friendly site is important to them, but a nearly unanimous 96% have visited sites that aren’t. “When you offer users a desktop experience on mobile,” Spero notes, “it’s kind of crap.”
We design a companion mobile site for your prospects who use search (Google, Bing, Yahoo) to find a local caterer. More and more of your prospects are using mobile phones and tablets to do this search.